Emails are my favorite marketing strategy. If you follow me on Insta, you’ll know how frequently I nerd out about emails. Especially directly following a social media outage (insert eye roll). If you’ve been a client of mine, you’ll also know I almost always add an email strategy to my services because, well, here are […]

I love working with entrepreneurs who understand how important it is to build their email list and send emails on the regular. I often get asked how someone can entice a website visitor or social media follower to drop their email in exchange for something of value. There are a gajillion ways you can do […]

Launching your own business involves an endless amount of tasks. Between business planning, budgeting, developing out your product or services, licensing, supplies to purchase and on and on, you may struggle to catch your breath. Looking for a way to make it easier? Allow your fellow boss babe to lend a hand. Here’s a quick […]

Have you created a marketing journey for your audience, or a marketing maze? When you think of your marketing as platform-based rather than journey-based, you are likely forcing your audience to jump through hoops to access what you offer. When a client contacts me about improving their marketing, they’re usually talking about sending some emails, […]

Should you hire a digital marketer? Should you hire a part-time digital marketer? Should you outsource to a marketing agency? Is the investment into marketing worth the money? Is your business ready to support a full-time or part-time digital marketer? Or, could you outsource your digital marketing to a pro and save a ton in […]

If you’ve followed me for long, you know I’m ALLLLLLL about simple, consistent marketing. I coach business owners that whatever they’re realistically going to DO is a better plan than aiming for what’s overwhelming and hard to keep up with. BUT…. Your audience still needs frequent messaging from you to actually convert. 47% of buyers […]

I am immersed in the world of digital marketing. Between my corporate job and side-hustle, I’m strategizing and creating online and offline content (print or networking collateral) on a daily basis. Not only am I constantly creating marketing for other entrepreneurs, I have to keep up with my own as well. So what does a […]

This has been a big year for Lindsey Wagnon Marketing The business went from concept to concrete with four new clients and considerable traction on following. I’m still navigating so much, but I can pinpoint a few specific things that helped a lot! If you’re a girl boss in the early days of launching a […]

You launch a new website, expecting an immediate onslaught of email inquiries and online purchases. But after a few weeks of little to no emails, blog comments, store purchases or lead generating downloads, you realize something: Websites are very needy. You – and probably a web builder, designer, copywriter (or that rare three-in-one person like […]